Sheri Paul

Senior Vice President
Equifax Marketing Services

Starting with National Demographics & Lifestyles in 1983, Ms. Paul has utilized her 21 years in direct marketing experience in a broad range of roles in the areas of consumer and business data acquisition, survey development, contracts, channel management, analytic data applications, strategic planning, privacy, product management and development, marketing, and sales management – both online and offline.

Ms. Paul held positions of Vice President at the Polk Company, VP of sales and business development at Belcaro Group/Shop at Home.com, and VP of Business Development for the Internet Data Group of ClickAction. Her previous role is in business and product development for ICOM Information and Communication, a consumer survey data company headquartered in Toronto, Canada.