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College of Interactive and Multi-Channel Marketing


Christine Anderson & John Ripa   Targeting Customers Through Multi-Channels: What Do They Want and How Do They Want It?
John Ardis   Lost and Found -- Turning Site Visitors from Deserters to Converters
Rachel Bergman   Email Marketing for Success
Reggie Brady   Integrated Marketing: The Role of Email & the Web in Multi-channel Marketing
Reggie Brady   Retention Email: Techniques You Should Be Using NOW!
Randy Hlavac   Building Sales Relationships with Web Cruisers
Randy Hlavac   Engagement Marketing: Growing Market Share in a World Controlled by the Consumer
Kevin Johnson   Integrated Digital Marketing: How Search & Email Should Work Together For Maximum Response
Bennet Kelley & John Ardis   E-Mail Marketing In A Changing World
Marianne Llewellyn   Fueling Growth by Integrating Multi-Channel Data
Lou Mastria   Opportunities, Challenges & Strategies to Help Your Clients Succeed in a Multi-Channel World
Stephanie Miller   Measuring Email Marketing Success: Intelligent Data Mining for Higher ROI
Sherrie Perkovich   Incorporating Microsites into Your Marketing Mix
Steve Scruton   Developing Effective Multi-Channel Marketing Strategies for the Decentralized Organization
Barry Stamos   10 Silver Bullets to Spike Email Marketing Effectiveness
Barry Stamos   Email Best Practices : The Agency Prospective!
Roy Wollen   What Do The Best Multi-Channel Marketers Know (and when did they know it?)


guy_at_computer_40Better equip yourself and your associates by learning from Data University subject matter experts in these specific areas. You should expect to enhance your skill and knowledge levels, while generating many ideas that will help your organization become more profitable.

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