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Elissa deBrito

deBrito

Elissa deBrito

President
ParadyszMatera, Inc.

Elissa deBrito is currently President of ParadyszMatera. With over 22 years of experience in Direct Marketing, she has worked on both the mailer and service sides of the industry.

Starting on the mailer side in 1977, Elissa handled circulation for several individual magazine titles including New Times, The Runner and Food & Wine. She went on to work for CBS Publications (now Hachette) managing direct mail and renewals/billing for the Special Interest Group.

Shifting to the service side of the business in 1982, Elissa briefly joined National Demographics & Lifestyles. Here, she facilitated the publishing market’s use of The Lifestyle Selector and assisted in developing the company’s mailer models. From 1983-1988 she worked for Communications Data Services, marketing list rental fulfillment, print, lettershop, merge purge and enhancement services. She spent the next five years at the start-up Infobase Services, helping to spearhead the use of household, individual and multi-sourced enhancement data. After developing another start-up company, The A-List, Elissa joined ParadyszMatera’s New York office in 1995.

Elissa continues to play an active role in helping sculpt the direction of the direct marketing community and is affiliated with:

Elissa continues to play an active role in helping sculpt the direction of the direct marketing community and is affiliated with:

  • Direct Marketing Association
  • DMA Committee on Ethical Business Practice
  • Circulation Council
  • List/Database Council
  • Audit Bureau of Circulation
  • Direct Marketing Club of NY
  • New York New Media Association
  • Western Fulfillment Management Association
  • Women in Periodical Publishing (sponsor)
ParadyszMatera is a media brokerage services company specializing in Direct Mail, Online Marketing and Creative, Alternative Media and Print Media. The company is headquartered in New York with additional offices in Minnesota, California, Florida and New Jersey.

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