10 Silver Bullets to Spike Email Marketing Effectiveness
In this webinar Barry Stamos identifies 10 silver bullets to spike e-mail marketing effectiveness. Barry shares the doís and doníts to advance the success of your e-mail marketing. He shares proven acquisition conversion and retention strategies, and provides insights as to how you can accomplish higher opens, clicks and increase commerce through your e-mail marketing efforts.
Barry is the principal of Acxiomís Integrated Marketing Strategy Team, where he excels in helping marketers advance their success. As a global e-business subject matter expert, Barry specializing in applying proven best practices online and offline to deliver immediate client value and superior ROI.
With more than 12 years of experience in Internet marketing programs, Barry has consulted over 100 of the Fortune 500 (clients across all sectors, markets and industries). Before joining Acxiom in 2008, Barry was CEO of The Luxury Index, Chief Strategist of Responsys and Founder & Chief Strategy Officer of INBOX Marketing (acquired by Responsys in 2006). Barry is a recognized thought leader, and acclaimed author and speaker, and has presented at more than 50 industry conferences including Internet Retailer, Shop.org, the Direct Marketing Association and Jupiter Research.
Barry holds an eBusiness Certification from the University of Southern California, Marshall Graduate School of Business, Bachelor of Science Degree in Corporate Communication at Ithaca College and was a Global Scholar of International Economics & Politics at Cambridge University.