Managing the Risks Related to Privacy and Security
Join Jennifer Barrett Chief Privacy Officer at Acxiom, as she provides an overview of current consumer attitudes about privacy and security. In this session Jennifer briefly reviews new privacy and security legislation likely to pass and discusses some best practices for managing to these issues.
Chief Privacy Officer
Jennifer Barrett is responsible for oversight of Acxiom Corporation's global public policy, privacy and information practices. In this capacity she provides direction for Acxiom's information use policy across all global operations, internal compliance with legal regulations and industry guidelines, consumer affairs, government affairs, and related public relations. She also consults with clients on various information practices and regulatory issues.
Jennifer joined Acxiom in 1974 after receiving a degree in Mathematics and Computer Science from the University of Texas at Austin. She has worked in almost every facet of the company, from Systems Development and Operations to Marketing and Business Development. In 1981 she became a Vice President and has served in an executive capacity ever since. Since 1991, she has guided Acxiom's initiatives to safeguard consumer privacy.
She has been extremely active domestically and internationally in the area of appropriate information practices. She has extensive knowledge of all U.S. federal and state laws governing the use of information. She is sought out by both policy makers and regulators for her views of effective use of personal information. She has also worked with all of Acxiomís overseas operations in Canada, Europe and Asia and has participated in a variety of international efforts to achieve harmonization of information practices across the world.
Jennifer is a frequent speaker on privacy and customer relationship management and has also published numerous articles and participated in writing books on these subjects. She also is a regular speaker on best practices regarding personal information in a variety of industries, including financial services, retail, insurance, publishing and travel and entertainment domestically and abroad.
She has testified several times before Congress and serves on a variety of industry boards. These include various boards and councils of the Direct Marketing Association such as the Safe Harbor Ethics Committee, the DMA Political Action Committee, and the Direct Marketing Educational Foundation. She was recently been appointed Chair of the DMA Committee on Social Responsibility and sits on the Executive Committee of the Center for Information Policy Leadership and Information Policy Institute. She is also a member of the Chancellorís Council and the College of Natural Science Foundation Advisory Council at the University of Texas.